{"id":485,"date":"2022-07-19T10:48:22","date_gmt":"2022-07-19T10:48:22","guid":{"rendered":"https:\/\/www.payperword.com\/blog\/?p=485"},"modified":"2022-07-19T15:09:24","modified_gmt":"2022-07-19T15:09:24","slug":"freelance-writers-can-help-real-estate-website","status":"publish","type":"post","link":"https:\/\/www.payperword.com\/blog\/freelance-writers-can-help-real-estate-website\/","title":{"rendered":"5 Ways Freelance Writers Can Help Real Estate Website Rank Better on Google"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"485\" class=\"elementor elementor-485\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f3e2add elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f3e2add\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-80774bb\" data-id=\"80774bb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2f2ca6b elementor-widget elementor-widget-text-editor\" data-id=\"2f2ca6b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.7.0 - 08-08-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: 400;\">Like most businesses, real estate is about getting people to notice you. In today&#8217;s digital world, it means having a website that ranks well on search engines like Google. One of the key ways to make your website rank is to have high-quality content. Freelance writers can help.<\/span><\/p><p><span style=\"font-weight: 400;\">Freelance writers are more in-demand than ever, as businesses of all types realize the importance of having quality content on their websites. In addition, it seems people are shifting their focus on what they see online and trust what they read to make buying decisions \u2013 including big purchases, such as a house.<\/span><\/p><p><span style=\"font-weight: 400;\">If you\u2019re not yet working with freelance writers for\u00a0 your website&#8217;s content, here are five ways they can help get your site ranking better on Google:<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ffed509 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ffed509\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c5b6e09\" data-id=\"c5b6e09\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2781b63 elementor-aspect-ratio-169 elementor-widget elementor-widget-video\" data-id=\"2781b63\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=5DKKdbAU6hE&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;,&quot;aspect_ratio&quot;:&quot;169&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.7.0 - 08-08-2022 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;-webkit-transform:translateZ(0);transform:translateZ(0)}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;left:0;width:100%;height:100%;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-container>.elementor-widget-video{width:var(--container-widget-width,100%)}<\/style>\t\t<div class=\"elementor-wrapper elementor-fit-aspect-ratio elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dbe920b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dbe920b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-10164ad\" data-id=\"10164ad\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5d6d212 elementor-widget elementor-widget-text-editor\" data-id=\"5d6d212\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h5><b>1. Create Landing Pages to Promote Your Real Estate Services<\/b><\/h5>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3b0654e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b0654e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-87b2c5c\" data-id=\"87b2c5c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eb9c739 elementor-widget elementor-widget-text-editor\" data-id=\"eb9c739\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">As the saying goes, first impressions last. It\u2019s especially true when it comes to websites. Every business owner knows they need a <a href=\"https:\/\/www.payperword.com\/blog\/case-study-business\/\">solid online presence to succeed<\/a>. The first thing people see visiting your real estate website is your landing page. That\u2019s why it is so necessary that your landing page is well-written and compelling.<\/span><\/p><p><span style=\"font-weight: 400;\">If you find that you are not particularly good at writing, or do not have the time to do it yourself,<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9730d85\" data-id=\"9730d85\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ad140f0 elementor-widget elementor-widget-image\" data-id=\"ad140f0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.7.0 - 08-08-2022 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"676\" src=\"https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Create-Landing-Pages-to-Promote-Your-Real-Estate-Services-to-increase-ranking-on-google-1024x676.jpg\" class=\"attachment-large size-large\" alt=\"Create-landing-pages-to-promote-your-real-estate-services-to-increase-ranking-on-google\" loading=\"lazy\" srcset=\"https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Create-Landing-Pages-to-Promote-Your-Real-Estate-Services-to-increase-ranking-on-google-1024x676.jpg 1024w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Create-Landing-Pages-to-Promote-Your-Real-Estate-Services-to-increase-ranking-on-google-300x198.jpg 300w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Create-Landing-Pages-to-Promote-Your-Real-Estate-Services-to-increase-ranking-on-google-768x507.jpg 768w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Create-Landing-Pages-to-Promote-Your-Real-Estate-Services-to-increase-ranking-on-google-1200x792.jpg 1200w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Create-Landing-Pages-to-Promote-Your-Real-Estate-Services-to-increase-ranking-on-google.jpg 1261w\" sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4e12359 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4e12359\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7f0dede\" data-id=\"7f0dede\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d226ebc elementor-widget elementor-widget-text-editor\" data-id=\"d226ebc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">then <a href=\"https:\/\/www.payperword.com\/blog\/pay-per-word-the-perfect-platform-for-finding-quality-writers\/\">hiring a freelance writer <\/a>can be a great solution. A good freelance writer can create a landing page that is not just well-written but also optimized for SEO. It means your website will have a better chance of ranking high on Google.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ee9b4be elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ee9b4be\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5d6ceab\" data-id=\"5d6ceab\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2bcc273 elementor-widget elementor-widget-text-editor\" data-id=\"2bcc273\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h5><b>2. Harness the Power of Email Marketing<\/b><\/h5>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d14a234 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d14a234\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-59b0354\" data-id=\"59b0354\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d555606 elementor-widget elementor-widget-image\" data-id=\"d555606\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"683\" src=\"https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Harness-the-Power-of-Email-Marketing-to-increase-real-estate-business-ranking-on-google-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"harness-the-power-of-email-marketing-to-increase-real-estate-business-ranking-on-google\" loading=\"lazy\" srcset=\"https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Harness-the-Power-of-Email-Marketing-to-increase-real-estate-business-ranking-on-google-1024x683.jpg 1024w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Harness-the-Power-of-Email-Marketing-to-increase-real-estate-business-ranking-on-google-300x200.jpg 300w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Harness-the-Power-of-Email-Marketing-to-increase-real-estate-business-ranking-on-google-768x512.jpg 768w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Harness-the-Power-of-Email-Marketing-to-increase-real-estate-business-ranking-on-google-1200x800.jpg 1200w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Harness-the-Power-of-Email-Marketing-to-increase-real-estate-business-ranking-on-google.jpg 1254w\" sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5b20d5a\" data-id=\"5b20d5a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ffa8bec elementor-widget elementor-widget-text-editor\" data-id=\"ffa8bec\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Email marketing is still one of the most effective ways to reach your target audience. But for email marketing to be successful, you need to have high-quality content. Imagine sending out an email that&#8217;s hard to read, boring, or doesn\u2019t make sense? Bet you wouldn&#8217;t get many people clicking through to your website or reading through the rest of the message.<\/span><\/p><p><span style=\"font-weight: 400;\">When you find a good freelance writer, you can be sure they will be able to create email content that is<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-10a18a6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"10a18a6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-90b788e\" data-id=\"90b788e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e28f90c elementor-widget elementor-widget-text-editor\" data-id=\"e28f90c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">not just well-written but also engaging and exciting. And since people are more likely to click on an email that catches their attention, you&#8217;re more likely to see increased traffic to your website. And if your email content strikes a chord with people, they may even forward it to their friends and family \u2013 which can help increase your website&#8217;s traffic even more.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-852dcc9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"852dcc9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-124d357\" data-id=\"124d357\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-634f17e elementor-widget elementor-widget-text-editor\" data-id=\"634f17e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h5><b>3. Identify the Right Keywords to Drive Traffic to Your Real Estate Website<\/b><\/h5>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cf8cd17 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cf8cd17\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-527b15f\" data-id=\"527b15f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-727665f elementor-widget elementor-widget-text-editor\" data-id=\"727665f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">One of the most important aspects of SEO is choosing the right keywords. These are the words and phrases that people use when they&#8217;re searching for something on Google. And if you want your website to rank high on Google, then you need to make sure your website is using the right keywords.<\/span><\/p><p><span style=\"font-weight: 400;\">However, it can be challenging to <a href=\"https:\/\/ads.google.com\/home\/tools\/keyword-planner\/\">identify the right keywords<\/a>, especially if you&#8217;re not an experienced writer. For example, some of the most popular<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-282789a\" data-id=\"282789a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f847be8 elementor-widget elementor-widget-image\" data-id=\"f847be8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"665\" src=\"https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Identify-the-Right-Keywords-to-Drive-Traffic-to-Your-Real-Estate-Website-1024x665.jpg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Identify-the-Right-Keywords-to-Drive-Traffic-to-Your-Real-Estate-Website-1024x665.jpg 1024w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Identify-the-Right-Keywords-to-Drive-Traffic-to-Your-Real-Estate-Website-300x195.jpg 300w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Identify-the-Right-Keywords-to-Drive-Traffic-to-Your-Real-Estate-Website-768x499.jpg 768w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Identify-the-Right-Keywords-to-Drive-Traffic-to-Your-Real-Estate-Website-1200x780.jpg 1200w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Identify-the-Right-Keywords-to-Drive-Traffic-to-Your-Real-Estate-Website.jpg 1270w\" sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-909b29e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"909b29e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6f72ee4\" data-id=\"6f72ee4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b9ded68 elementor-widget elementor-widget-text-editor\" data-id=\"b9ded68\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">keywords in real estate are &#8220;houses for sale&#8221; and &#8220;apartments for rent.&#8221; But there are millions of other\u00a0 <\/span>keywords people use when looking for a new home. <span style=\"font-weight: 400;\">Your freelance writer will have experience in keyword research and will be able to help you identify the right keywords to use on your website. This way, the right audience interested in the property you offer will see your website.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2969682 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2969682\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-251af97\" data-id=\"251af97\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d444a9b elementor-widget elementor-widget-text-editor\" data-id=\"d444a9b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h5><b>4. Optimize the Readability and SEO of Your Real Estate Content<\/b><\/h5>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-08842df elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"08842df\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9d9d9c8\" data-id=\"9d9d9c8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-48a0e9c elementor-widget elementor-widget-image\" data-id=\"48a0e9c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"683\" src=\"https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Optimize-the-Readability-and-SEO-of-Your-Real-Estate-Content-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Optimize-the-Readability-and-SEO-of-Your-Real-Estate-Content-1024x683.jpg 1024w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Optimize-the-Readability-and-SEO-of-Your-Real-Estate-Content-300x200.jpg 300w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Optimize-the-Readability-and-SEO-of-Your-Real-Estate-Content-768x512.jpg 768w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Optimize-the-Readability-and-SEO-of-Your-Real-Estate-Content-1200x800.jpg 1200w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Optimize-the-Readability-and-SEO-of-Your-Real-Estate-Content.jpg 1254w\" sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-65a18de\" data-id=\"65a18de\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2b1cf25 elementor-widget elementor-widget-text-editor\" data-id=\"2b1cf25\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">It&#8217;s not enough to simply write good content &#8211; what&#8217;s the point if the reader can\u2019t understand it? That&#8217;s why you need to <a href=\"https:\/\/www.payperword.com\/blog\/top-10-reasons-real-estate-agents-need-freelance-content-writers\/\">optimize your content for readability and SEO<\/a>.<\/span><\/p><p><span style=\"font-weight: 400;\">What does that mean exactly? Readability is how easy it is for someone to read and understand your writing. And optimizing your content for SEO means using the right keywords so your website will rank high on Google.\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-64f1626 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"64f1626\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-65ddefd\" data-id=\"65ddefd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3f7ac87 elementor-widget elementor-widget-text-editor\" data-id=\"3f7ac87\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">As an expert in real estate, you may easily understand words like &#8220;escrow&#8221; and &#8220;seller financing.&#8221; But, not everyone understands what those words mean. A freelance writer will be able to check your content for readability and make sure that it is easy to understand for everyone.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-067d39f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"067d39f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d40e602\" data-id=\"d40e602\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-85d63ea elementor-widget elementor-widget-text-editor\" data-id=\"85d63ea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h5><b>5. Check Your Website&#8217;s Ranking in SERPs<\/b><\/h5>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-90d3818 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"90d3818\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-65f11ee\" data-id=\"65f11ee\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-07d09a8 elementor-widget elementor-widget-text-editor\" data-id=\"07d09a8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Once you&#8217;ve optimized your website for SEO and made sure that your content is well-written and engaging, the next step is to check your website&#8217;s ranking in SERPs, which stands for &#8220;search engine results pages.&#8221; It refers to where your website appears on Google when someone searches for a particular keyword. Ideally, you want your website to appear as close to the top of the SERPs as possible. But that can be challenging if you&#8217;re not an experienced SEO writer. A good freelance writer can help you check your website&#8217;s ranking and ensure it\u2019s where it needs to be.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c402e06\" data-id=\"c402e06\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0a0bb49 elementor-widget elementor-widget-image\" data-id=\"0a0bb49\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"627\" src=\"https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Check-Your-Websites-Ranking-in-SERPs-1024x627.jpg\" class=\"attachment-large size-large\" alt=\"check-your-websites-ranking-in-serps\" loading=\"lazy\" srcset=\"https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Check-Your-Websites-Ranking-in-SERPs-1024x627.jpg 1024w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Check-Your-Websites-Ranking-in-SERPs-300x184.jpg 300w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Check-Your-Websites-Ranking-in-SERPs-768x470.jpg 768w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Check-Your-Websites-Ranking-in-SERPs-1200x735.jpg 1200w, https:\/\/www.payperword.com\/blog\/wp-content\/uploads\/2022\/07\/Check-Your-Websites-Ranking-in-SERPs.jpg 1308w\" sizes=\"(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1341c5d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1341c5d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f6fabc2\" data-id=\"f6fabc2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-84e91ec elementor-widget elementor-widget-text-editor\" data-id=\"84e91ec\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h5><b>Improve Your Real Estate Website Content With PayPerWord<\/b><\/h5>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4f47135 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4f47135\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-580794e\" data-id=\"580794e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5017928 elementor-widget elementor-widget-text-editor\" data-id=\"5017928\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Hiring a freelance writer can be a great way to improve your real estate website and help it rank better on Google. Freelance writers can create well-written and engaging content optimized for SEO. They can also help you identify the right keywords for your real estate website and check your website&#8217;s ranking in SERPs. If you want your real estate website to succeed, consider hiring a freelance writer.<\/span><\/p><p><span style=\"font-weight: 400;\">As they say in real estate, it&#8217;s all about location, location, location. And where you find the right person to create content for your website can make all the difference. Unfortunately, not everyone has the time or ability to write quality content. Fortunately, PayPerWord can connect you with talented freelance writers who can help take your website to the next level.<\/span><\/p><p><span style=\"font-weight: 400;\">If you&#8217;re ready to improve your real estate website, visit PayPerWord and start creating content to help your business succeed.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Like most businesses, real estate is about getting people to notice you. In today&#8217;s digital world, it means having a website that ranks well on search engines like Google. One of the key ways to make your website rank is to have high-quality content. Freelance writers can help. Freelance writers are more in-demand than ever, &hellip; <a href=\"https:\/\/www.payperword.com\/blog\/freelance-writers-can-help-real-estate-website\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;5 Ways Freelance Writers Can Help Real Estate Website Rank Better on Google&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":499,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[48,24,39,56],"tags":[59,58,52,63,57,62,60,61],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Ways Freelance Writers Can Help Real Estate Website Rank Better on Google - Pay Per Word<\/title>\n<meta name=\"description\" content=\"five ways that freelance writers can help your real estate website rank better on Google. If you want your real estate website to succeed\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.payperword.com\/blog\/freelance-writers-can-help-real-estate-website\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Ways Freelance Writers Can Help Real Estate Website Rank Better on Google - Pay Per Word\" \/>\n<meta property=\"og:description\" content=\"five ways that freelance writers can help your real estate website rank better on Google. 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